Ashley is a China marketing expert with two decades of professional experience in China. Ashley is fluent in Mandarin, Russian, German, and English.
She travels from Hong Kong.
Ashley is the founder of several startups. In 2011, Ashley established Alarice International, a social media agency that offers creative marketing solutions for China.
In 2016, she and her team have launched Chozan, a resources and training platform for China–focused marketers. In the past 7 years, Ashley has worked with more than 300 brands and organisations from 50+ countries, helping them enter China right and go through digital transformation.
Above all, Ashley is also a published author, and her latest #1 bestseller Unlocking the World’s Largest E–Market: A Guide to Selling on Chinese Social Media is available on Amazon. She is a member of Alibaba’s Global Influencer
In 2017 Ashley has started vlogging about China and entrepreneurship on YouTube and her dedicated business blog called AshleyTalks. She is the host of the AshleyTalks Podcast, where she interviews top thought leaders from across Asia.
Why China is a leading in innovative marketing
Introducing Ashley Dudarenok (2024)
Lessons to learn from China – 2023
She published in 2023 Digital China: Metaverses For Business: How Companies In China And The Rest Of The World Are Exploring Web3.
Click here for Ashley’s recent stories.