Bytedance is negotiating the sale of popular video streaming app Tiktok with Microsoft, now it became into hot water with an executive ban by US President Donald Trump. Business analyst Arnold Ma tells CGTN why that might be a good deal for Bytedance, since it has 60 apps in China, not just a few like most tech companies, and might focus on those other apps. Even the price, 10 billion US dollars for a company valued at 120 billion, is not bad for an app that only exists for three years, he adds.Read More →

Marketing expert Arnold Ma runs his branding agency Qumin from London in both China and the West. He explains how brands, and his company, are doing now relations between China, the US and the UK get complicated, to put it mildly. Arnold is interviewed by Shirley Ze Yu and Martina Fuchs. What Chinese brands are doing well in the West, and many other questions.Read More →

Marketing guru Ashley Dudarenok interviews Aliexpress’s Martin Wang on how his Alibaba’ company is developing globally. Aliexpress started to sell products from firms in China to a global market, but now expands and offers its network to local producers everywhere by developing their digital platforms.Read More →

Third-generation social media are getting ready to emerge, and marketing specialist Arnold Ma explains how Tiktok – Douyin in China – is leading the way away from platforms to content-driven communication, he tells at the UK Advertising Exports Group (UKAEG) at Shanghai International Advertising Festival (SHIAF) July 2020. Will WeChat survive in the new digital revolution? How 5G will change the world.Read More →