Consumer purchases increasingly driven by China’s singles – Ashley Dudarenok
Dropping birth figures in China are changing the country’s consumer market profoundly, as singles move upwards in spending patterns, says consumer analyst Ashley Dudarenok, author of Innovation Factory: China’s Digital Playbook For Global Brands at CNN. “We need to start thinking about single living and this new economic model as something that is here to stay,” she said.Read More →












