Returns on China’s stock markets have been great, but that reflects only marginally on the consumer market, warns Shanghai-based business analyst Shaun Rein at CNBC. Only six percent of Chinese citizens hold equity, unlike, for example, the US, he says. 90 Percent is still trading down and not spending more on luxury goods, he adds.Read More →

TikTok, Temu, and Shein are better in branding than most Western brands, argues branding expert Björn Ognibeni on his weblog. The result of this miscalculation is evident in performance differences: While many Asian platforms boast strong user retention and high time spent on site, Western providers are struggling with declining conversion rates and rising acquisition costs.Read More →

The China Speakers Bureau is happy to announce that Hamburg-based China expert Björn Ognibeni is joining its list of speakers. He has a past in analyzing global digital transformation, with a strong focus on China.Read More →

Starbucks sold 60 percent of its China business earlier this week, hoping that local input could help its operation. But Shanghai-based business analyst Ben Cavender sees that the US company still has major difficulties in cracking the Chinese market, he writes at WHTC.com.Read More →