The Hurun Research Institute released the Hurun Most Successful Chinese Heritage Brands 2023, for the fourth year, ranking the 100 most successful brands from China with at least 60 years or more of history. “TCM, Baijiu and Foods make up half of the brands on the Hurun Most Successful Chinese Heritage Brands 2023, showing the sectors that have had the deepest impact over generations of Chinese consumers,” says Rupert Hoogewerf, the Hurun chief researcher at the Hurun website.Read More →

Hurun chief researcher Rupert Hoogewerf issued the most successful Chinese heritage brands list for 2022, raking the 550-year-old Pien Tze Huang, a traditional Chinese medicine brand, and a current valuation of just under US$30bn. “That makes it the Number One most successful Chinese Heritage Brand,” says Rupert Hoogewerf.Read More →

Moutai has been a runaway success, started as the drink for China’s elite but now conquering the market for the common people too, and it gains market value, even passing Coca-Cola. Marketing analyst Ben Cavender looks at CNN at the successful liquor as it prepares for another highlight as Chinese New Year is around the corner. Read More →

China’s companies are going global in a fast speed. A few decades ago China was only a few percent of the global economy, but those days are far behind us. What happens in China, now has global impact, and what Chinese companies do, cannot be ignored.Read More →

Kweichow Moutai, China’s favorite booze, passed on Friday with US$71.5 billion Johnny Walker owner Diageo as the world’s most valuable drink despite its dependency on the China market. They have made all the right moves, tells business analyst Shaun Rein to CNN, despite president Xi Jinping’s anti-corruption drive.Read More →