Have you ever wondered how to apply the Blue Ocean strategy in a highly competitive economy like China? Blue Ocean expert Zunaira Munir has a solid background in China, where she obtained a PhD in Innovation Management from Wuhan University of Technology, China.
Are you interested to learn more? Do get in touch with our team at the China Speakers Bureau.
Not familiar with the Blue Ocean strategy that has been developed at INSEAD? Follow the links.
2009-12-08